Read the latest blogs, news and views from Infomentum. (5)

Youth charity The Prince’s Trust has embarked on a digital transformation to enable them to better serve the thousands of young people who come to the charity every year.

Hot on the heels of their latest award from the UK Oracle User Group, Infomentum is announced as a contender for Best Test Automation Project at the European Software Testing Awards.

Infomentum was selected for the shortlist after sharing an innovative automotive customer story. The project demanded complex, bespoke simulation of an end-to-end car diagnostics scan, offering significant challenges for the test team to overcome. The achievements made by the team were recognised by the awards judges.

For the second consecutive year, Oracle Fusion Middleware users have voted Infomentum as Silver Middleware Partner of the Year at the UKOUG Awards 2015.

Infomentum celebrated in style at the glamorous ceremony, held at The Waldorf Hilton Hotel, London on 15 October alongside friends and colleagues from Oracle.

Embracing digital technology across all customer touch-points is now a key focus area for marketing leaders. It has become more crucial than ever to leverage digital for competitive advantage and to improve the employee and customer experience.

That’s why, from 29 September – 1 October, digital and marketing leaders from across Europe will gather to attend the CMO Digital Leaders Summit at Hilton The Hauge, Netherlands. Infomentum will be attending the event to share knowledge and insight into how modern marketers can face digital disruption head on.

Infomentum has recorded a 70% increase in revenues compared to the previous year. The company has been growing steadily in recent years with the increase in demand for digital transformational solutions. The last 12 months has seen a significant increase as organisations start to turn their digital visions into reality. 

We’ve been keeping a secret. Just by landing on our website you have likely noticed that we’re looking pretty different. We’re delighted to introduce the new Infomentum brand.

We’re proud of our roots. We’re proud of what our team achieves day in, day out. That’s why our new brand better reflects our clients, our capability and our people.

For the second year running, Infomentum has been been nominated for UK Oracle User Group’s Middleware Partner of the Year award.

Infomentum was shortlisted after a panel of adjudicators judged all entries in the Middleware category. Voting is now open, and each partner will vie for the gold, silver or bronze level of the award.

The Infomentum team is preparing its sea legs to join Oracle on their annual sailing regatta on 25 June.

Sponsoring a boat is part of Infomentum’s ongoing commitment to its relationship with Oracle. The event is an opportunity to network with other Oracle partners, as well as valuable time to meet and greet different Oracle teams and customers.

The day on the water includes three races. Each boat boasts its own experienced skipper, joined by 7 teammates. The team are hoping for good summertime weather as one boat will be sailing under the Infomentum flag.  The evening features a hog roast and prize-giving for the lucky teams that win the daytime races.

The Prince’s Trust is transforming its business, with the help of Infomentum. So it’s no surprise that being totally bought into the charity, Infomentum is proud to support a summer ball in aid of the The Prince’s Trust on June 4.

Vikram Setia, Partner & Chief Commercial Officer at Infomentum said: “The Prince’s Trust is such an important charity providing vital assistance to young people in need. The Trust literally helps to change people’s lives and it’s a cause we feel very passionately about at Infomentum. It’s always a rewarding opportunity for us to be able to support this summer ball and give back to those charities that we work with.”

The marketer does. No, the IT department owns it. Wait, it belongs to everyone.

Who owns digital in your business? Before you answer that, maybe we should understand what we mean by ‘digital’?

Digital marketing is now a common marketing discipline. It combines social media, email, websites and portals. Originally used to listen and broadcast, digital channels are now used to support customer service, with social media and web chat being the fastest growing customer contact channel in the UK.