Read the latest blogs, news and views from Infomentum. (3)

In the fast-paced world of marketing, many people don’t realise what the true foundation is of a successful campaign strategy. While flashy creatives and catchy taglines draw attention, there is a much more essential key to conversion: clean data.

Introduction

These days, data is everything. Organisations are always looking for new methods to use big data to make decisions in today’s environment. However, managing massive amounts of data is easier said than done. Never fear! This is where MuleSoft, an advanced integration platform, comes into play.

Introduction

Robotic Process Automation (RPA) progresses through distinct phases in its project life cycle. When it enters the production deployment phase, the bots are deployed onto dedicated machines to carry out end-to-end automation. It is at this stage that scheduling comes into the picture, guiding bots on when to run and on which machine.

The scheduling step is relevant for bots that run in an unattended/automatic way at specific intervals (often many times a day!). However, it does not apply to bots that are attended or triggered by human or system actions.

Welcome, dear reader, to the fascinating world of Robotic Process Automation (RPA), where bots and humans join forces to streamline business processes. While the term "automation" might conjure images of futuristic robots taking over the world, the reality is a bit more down-to-earth – and requires a stellar team of tech-savvy individuals.

Introduction

Integration paradigms are constantly adapting to shifting business needs and advancing technology. To tackle high complexity and the demand of today's data-driven environment, there are a few modern integration patterns. Check out several of the newest integration paradigms on the rise:

Plunging head-first into the world of Robotic Process Automation (RPA) would make anyone feel uneasy. With a scientific and mathematical background and experience with Python, I was overwhelmed by the unfamiliar terrain of new technology in the corporate tech world.

But, interested in the world of RPA and how it could potentially transform the way we work, I adjusted my mindset to being ok with feeling uncomfortable.

What does Anypoint Code Builder look like for the Desktop release?

All marketers know a Content Management System (CMS) is a business's digital backbone. Whether working for a startup or an established enterprise, managing content seamlessly is key to enabling success. Moving to a new CMS or upgrading your existing one is a hefty task. When done poorly, there are major consequences for your team (and your wallet!). Fear not - this is where certified partners come into play!

Are you considering building internal IT support? Hold on - this won’t be as cost-efficient as you think! While you might believe in-house is the winning strategy for your technology, there are dozens of hidden expenses you’ll be surprised by.

It has been a year since I joined the Salesforce Ecosystem, and despite the eventful past year, I recently had the opportunity to attend one of the big Salesforce events, Salesforce World Tour 2023, for the first time. The day was filled with action and had a lot going on simultaneously, making it a highly recommended experience for anyone involved with or interested in learning more about Salesforce.